Post by account_disabled on Dec 3, 2023 12:03:33 GMT 2
This study was carried out by Pega among more than 7,000 consumers, across seven EU countries, with the aim of helping businesses anticipate how often their customers plan to use their new powers so that they see more clearly. While awareness around GDPR is still low today, consumers are extremely interested in the ability to question companies that hold their personal information. For example, it appears that 96% of French customers surveyed want to know what information about them is held by companies .
93% want to be able to directly decide how this information is used. On the other hand, only 17% of respondents in France know exactly what the GDPR consists of and what it will allow them to do... Enough to Buy Bulk SMS Service give companies a little time to prepare for a possible wave of requests from their customers. clients. As Jeff Nicholson, Vice President of Product Marketing, CRM, at Pegasystems, confirms : “ Our research suggests that most consumers will not hesitate to use GDPR to better control how companies store their data.
However, while the idea of being bombarded with requests for information may cause some businesses to panic, the more astute ones see it as a golden opportunity. With the right strategy, the infrastructure that will allow them to comply with the new legislation could smile on them, contributing to better customer engagement. »
93% want to be able to directly decide how this information is used. On the other hand, only 17% of respondents in France know exactly what the GDPR consists of and what it will allow them to do... Enough to Buy Bulk SMS Service give companies a little time to prepare for a possible wave of requests from their customers. clients. As Jeff Nicholson, Vice President of Product Marketing, CRM, at Pegasystems, confirms : “ Our research suggests that most consumers will not hesitate to use GDPR to better control how companies store their data.
However, while the idea of being bombarded with requests for information may cause some businesses to panic, the more astute ones see it as a golden opportunity. With the right strategy, the infrastructure that will allow them to comply with the new legislation could smile on them, contributing to better customer engagement. »